The face of a new campaign.

It was too good a deal to pass up.

When People magazine called, asking for a world exclusive interview and photos of Baby Jude, we knew the time had come. After all, when you have a baby this cute, the press is bound to come knocking.

“Jude will be the perfect cover story,” they insisted. “No baby has garnered this much interest since the Jolie-Pitt twins. And people are getting tired of Jon and Kate Plus 8 Divided By 2. We need a story about hope, joy—new life. The kind of story that we believe Jude can deliver.”

Then there was the matter of compensation: a cool $1,000,000. A huge sum in lean economic times. Pete and I agreed to set aside 90% for charity and 5% for Jude’s college education. The balance will be applied to my 2009 Starbucks Pumpkin Spice Latté fund (decaf, of course).

And so today, the world is adding one more name to the growing roster of celebribabies: Apple. Suri. Shiloh. Knox. Vivienne. Zuma.

Jude.

We’re just doing our part to make the world a brighter place.

Latté, anyone?